Homework25 Coursework Example | Topics and Well Written Essays - 250 words

Homework25 - Coursework Example The German aggression threatened every nation in Europe such as France, but the British vowed not to let German undermine its sovereignty (Roark 6). In its annexation, German invaded Poland and America feared that if British were left alone to fight against German, it might suffer so much because it did not have enough resources to go to war. Therefore, the U.S reversed its neutrality policy and allowed its allies to buy supplies and ammunition to fight off German aggression. The war had dire consequences for women and family. The husband left their families to the battle ground thus making their families vulnerable of the challenges in the society, to struggle for food, shelter and education. Moreover, it is the American citizen who bore the greatest burden because resources that were diverted to the war were meant to help in the development of the domestic economy. In addition, the attack by Japan on Pearl Harbour made mothers lost their husbands and sons who were the bread winner of their

Online dating services Essay Example for Free

Online dating services Essay Online Dating Services, once a haven for the desperate and lonely are starting to attract a significant user and revenue base and are growing at an increasing rate. These services now attract over 30 million users a year in the U. S. and soon will be the highest revenue subscription content service on the Internet. The growth of online personals and many of the industrys characteristics are similar to those of products such as fax machines, DVD players, and the Internet itself. The main similarity is that the value of these services for each user increases with each additional user. However, many other characteristics hold true as well. It has significant economies of scale, requires highly complimentary products, and displays some semblance of standards and compatibility between its competitors. Since online dating services have proven to be so similar to other networked goods, much of the knowledge gained by examining these other services can be applied. This means that one can expect these services to continue to grow rapidly, gain mainstream acceptance and that subscription prices will remain low as long as the major services remain incompatible. Further, they likely will remain incompatible for a variety of technical and strategic reasons. Online dating services have been around since 19951. Computer dating services date (no pun intended) back as far as the 1960s2. However over the last three years these services have seen explosive growth. While other dotcoms reached their peak in 2000 and have since crashed, dating sites have seen explosive growth since 1999 both in users and revenue. The industry generated over $50 million in revenue in the first quarter of 2002, 550% year over year growth3. This growth has been so fast and successful that many of the Internet companies that survived the crash have turned to dating services for additional revenue and profitability4. This explosive growth and several of the industrys other characteristics are reminiscent of other technologies or innovations. The fax machine, VCR, and the Internet itself have all followed similar growth curves5. What online dating has in common with these sites is that they are all examples of networked products or services where each additional user increases the overall value of the good to all the other users. The following report provides an overview of the online dating industry and its recent growth. It then examines the characteristics of networks and whether these apply to the online dating. Based on these characteristics, it models an explanation for its recent growth and attempts to explain any potential shift in attitudes towards online dating. Finally, this report looks at the competition between services and the likely affect this will have on consumers utility, prices, the services themselves and societal welfare as a whole. The following section provides an overview of what online dating sites are, the major players, industry size and business models to establish a basis for comparing this industry to the characteristics of networked industries. Online dating services are simply websites that carry a database of singles for other singles to search. Typically users can visit the site and search based on sex, age and often certain characteristics of their profile, for example: I am a male seeking a female aged 18 to 24 in Toronto, ON. Only show ads with pictures. [insert screen shots here] From here visitors view a list of matching profiles and can click through on any of these to view the full profile. The full profile can contain one or multiple pictures, various stats on the user (age, sex, body type, sexual or religious orientation) as well as an opening headline, description and clever answers to profile questions. Registered users can then make contact with the user, usually through a messaging or chat system within the site and if the match is successful the relationship moves off of the site into the real world. Online dating services are big business. The online personals industry generated $53. 1 million in revenue in the first quarter of this year. That number is over 5 1/2 times the $8. 1 million total for that period in 2001. That number will likely continue to grow substantially this year once industry wide figures are available. Revenue at the leading service Match. com more than doubled in the third quarter of 2002 to $33. 4 million and this is a company with less than one third of the market. Nearly 34 million people visit personals sites each year6. The industry is dominated by two major players. Match. com is the biggest site with nearly 6 million visitors per month while Yahoo, at 3. 4 million, is the second most popular site, leveraging its large population of web directory and email users7. Following well behind these two are a dozen or so fairly evenly trafficked sites (see chart: Major Players in Online Dating). The business models for most of these sites are some combination of free and paid access. For all the sites browsing the ads is free. However users have to register and pay between $20 and $25 in order to post ads or respond to ads or both. Over 93% of online dating subscription prices are in the $5-50 range8. Both Match. com and Yahoo charge to post an ad and respond to ads. Lavalife (the 10th most trafficked site) is free to post ads but requires users buy credits in order to contact other users. Overall 98% of purchases at online dating sites are subscriptions. 54% of those subscriptions are monthly, 22% annual. The user population of online dating sites is about 60% male, 40% female9. The ages of users range from 18 to 80 with the largest percentage (32%) between 35 and 44 years of age. Followed by 24% for 25-35 year olds, 22% for 45-54 year olds and 11% each amongst 18 to 24 year olds and those 55 and over (see graph: age distribution)10. The fastest growing segment appears to be the 18-30 space. In the first quarter of 2002, fully half of the new users of Match. com have been under 3011. This suggests that dating sites are no longer just for the desperate, those over 35 and still single, but have become another source for those with time and looks on their side to accelerate their dating or improve their dating efficiency. 5 Online Dating Growth While spending on online content as a whole has increased, no category has increased more than online dating (see graph: Quarterly Growth of Consumer Spending by Category of Online Content). While the other categories such as business content and research have experienced steady linear growth, the growth curve for online dating is an exponential curve. Not only is it growing but the rate of growth quarter over quarter is also increasing. At its current rate by the time numbers are available for the rest of 2002 it will exceed business spending as the largest category of online spending. It is also the only category of online content that has significant consumption externalities. When purchasing any of business content, research, single player games, news, credit help, sports or online greeting cards, the number of other users of the product does not play more than a minor role in the purchasing decision. There is also plenty of room for the industry to grow in both revenue and users. Soon these services will have video chat capabilities12. People will overcome a lot of their negative perceptions of the practice as the number of users increase and many of these primarily US-based services will begin to expand internationally. Many products are not useful without a complementary product. Portable CD players are useless without headphones, and DVD players require DVDs to play. This is one of the factors that separate network goods from goods such as an apple which can be consumed by itself. Arguably online dating services could be the required complementary product to the Internet. With an Internet connection one needs content to look at, and certainly users of online dating services are required to have an Internet connection, so there is some complementarity here but this connection is somewhat weak. While CDs are needed for a CD player to be useful at all, dating services are not a requirement for the Internet to be useful. Further, even with the rapid growth in online personals, it still lags Internet growth and coverage so significantly that for at least the next little while the overall growth of the Internet will have a negligible effect on online dating when compared to the growth it will experience from existing Internet users. With the requirement many networked goods have for complementary products comes the need for compatibility and standards. The benefits of making goods compatible with others are clear. Consumers can benefit by being able to choose from a number of headphone choices knowing that for the most part (except on airplanes) these headphones will plug into their CD player, stereo, and computer. From a headphone manufacturers perspective it is far cheaper to build for a standard jack than specifically for every device. While there is not a single standard that all online dating services are based on to the point where a profile or other stored information from one service can be seamlessly transferred to any other, several competing platforms are starting to emerge. Nerve. com, after the rapid growth of the personals section of its website, spun the service off into a separate company, Springstreet Networks, which provides a standardized shared match making service for other content providers such as salon. com, bust, boston. com and others14. Match. coms database is shared with licensees including msn. com, nytimes. com and villagevoice. com to name a few. Relationship Exchange is another network that powers the personals services behind. cupidjunction. com, and personals. canada. com amongst others. Even some of the smaller dating sites like people2people. com are licensing their databases to online newspaper sites like sfgate. com. The competition is not necessarily amongst the dating sites themselves but the networks they supply and pull from. However, Yahoo Personals is independent and not licensed to other parties. It is banking on its existing position as the top website on the Internet15 and its large pool of users of its other tools to provide a large enough pool of users. Lavalife also has its own proprietary system and is banking on its unique features and credit based rather than subscription based system. While Yahoo and Lavalife are staunchly independent, the advantages to smaller sites are obvious. A personals site is only as valuable as its pool of profiles that match the user. If the user is unable to find people with the same interests, geography and whatever other characteristics determine a match, the user will not subscribe to the site for very long, nor be enticed to subscribe in order to contact a matching user. The larger the pool of people, the better the selection of people that may match, the more likely the user is to subscribe or purchase credits. 6. 3 Consumption Externalities The increase in value with an increase in users is the fourth characteristic of networked industries: consumption externalities. If there is one heterosexual person of each gender on one of these sites the possible number of connections is only one. However with five people of each gender the number of possible connections is 25. With 100 males and 100 females the number of possible connections is 10,000. Thus the total value of the network, as measured by the number of possible connections, increases by Vn = nm x nf where n is the number of users and m and f indicate male and female respectively.

How Can You Reduce Fresh Water Scarcity?

How Can You Reduce Fresh Water Scarcity? Abstract (100) The purpose of the report is finding the water scarcity in Singapore and the useful solutions. According variable data from the research, the readers can find the direct reasons of the problem and each specific solution for each reason. Furthermore, the exact outcome of every case is demonstrated vivid by data. Then, the government will measure the possibilities of different solutions. Finally, I reckon the official research group should research more reasons for water scarcity and establish the Water Association. After everything, the Singapores Water Association can help more countries which are facing the water scarcity. Introduction (150) This report has lots of variety plans and the solutions of the water scarcity in Singapore. The most direct cause of the water scarcity is the capacity of water source in Singapore. Most areas in Singapore are facing the thorny problems, especially the areas that are surrounded by the oceans. Furthermore, the pollution of water in Singapore is seriously fatal problem; the low efficiency of water use is one significant factor of the water scarcity. On the other hand, the population of Singapore is increasing rapidly while the demand for water is increasing at the same time. Moreover, the areas of the entire country are really limited and small. On the contrary, the areas of Singapore are only one in 22 in Beijing. This is why the catchment of natural water is certainly small. In order to solve this problem, the Singapore government should make more storage of water in every local city. Methodology (100) Before you take actions to make the water scarcity disappear completely, you have to make the exact plans and collect branches of data about the pressing problem. In order to know more details of the water scarcity can the severity of this. I researched the history of the water demand and supply in Singapore. Furthermore, I collected different statistics of the water demand and supply. Then, I compared these two situations together and figure out the difference of these. Finding (250) The fresh water issue is one of the most influential problems in Singapore. Singapore has been dependent on Malaysia for nearly forty percent of its water supply. It is why the water source is the dispute between these two countries. On the other hand, although Singapore is not short of the fresh water and it receives approximately 2400 mm of the rainfall annually, the only problem faced by the country is the ability of the storing of the rainfall. And the limited amounts of land areas are the other issues the country faced. In order to solve the problem, Singapore has managed to reduce domestic water consumption from 172 liters per capita per day in 1995 to 157 liters in 2007. Moreover, there are loads of variable activities arranged to teach Singaporeans to notice the importance of water. The Water System asked different schools and leaflets on conservation are distributed to households. Furthermore, the modern societies have established the catchment areas and build dams and get m uch fresh water from the sea and ocean. The last point is that the government suggests Singapore should consider the social and economic impacts of sourcing of water by desalination and recycling. According the graph, we can see the No. of desalination plants is growing up while the capita of domestic water consumption is decreasing slightly. The data can demonstrate the concept of saving water is so essential for the local people. On the other hand, the volume of used water treated is declining obviously. http://www1.american.edu/ted/ice/singapore.htm Discussion (250) From this range of data, we can easily notice Singapore have created lots of different strategies to overcome the water scarcity. First of all, one technique is that has been successfully growing Singapores water supply is rainwater harvesting. Actually, Singapore can get a amount of water but they do not have any useful ways to harvest them. Therefore, using innovative and advanced technology to overcome a lack of space and improve the ability of collecting rainwater. On the other hand, the capacity of NEWater is becoming the dominant source of water supply in Singapore. It occupies approximately 30 percent of Singapores water needs. Depending on this tendency, the government of Singapore planned to triple the current percentage of future water demand by 2060. Moreover, the Desalinated Water is one of the most significant sources of water scarcity in Singapore. Singapore has one of Asias largest RO plants, which produces 30 million gallons of water each day. The second desalination plant was built in Singapore in 2013, about 100 million gallons of water per day and it ranks about 25 percent of Singapores current water demand. My hypothesis is Singapore should make more storage in every local city. The Singapores government is thinking about the exact ideas that I thought. If the country does not have enough money, they cannot spend their money on making more desalinated water. This is why Singapore has already solved the problem by itself and not cooperates with Malaysia because of the income of the entire country. Conclusion (150)   Ã‚   From the Finding part and Discussion part, we can easily find branches of the strategies to overcome the water scarcity in Singapore. However, their possibilities of success are definitely different. If the stint of the plan is sufficient, the Singapores government can take the action quickly. In addition, if the volume of the rainwater is not desirable and reasonable, the harvesting of the water is cannot be successfully. I reckon the government can make more conduction with other countries and make the Water Association to help Singapore. And it keeps measuring the demand of water in Singapore. I suggest that people can research more ways to create the capacity of the water. After that, the research team can figure out more reasonable reasons why the water scarcity is so serious in Singapore. The last point is that other countries that are suffering about water scarcity. Reference List https://www.ukessays.com/essays/environmental-sciences/the-issues-of-fresh-water-in-singapore-environmental-sciences-essay.php http://www1.american.edu/ted/ice/singapore.htm http://www.wateronline.com/doc/looking-to-singapore-for-water-scarcity-solutions-0001

Psychoneuroimmunology and Natural Healing by the Brain :: Biology Essays Research Papers

Psychoneuroimmunology and Natural Healing by the Brain After having studied the placebo effect for our last paper, I was greatly intrigued by its' importance in understanding health and implications for the connection of mind and body. As I acknowledged in my previous paper, the placebo effect is often documented in a scientific study, yet is considered to be something not completely understood and therefore deemed unreliable by the medical community. However, what I found from my research was that there does seem to be an inherent reliability and could thus be a cornerstone for the concept for mind-body healing. As most of us have experienced in our lives, especially in college, when we are most stressed out we all of a sudden seem to get sick easier and react to pain in more extreme ways. In this case, our psychological state seems to have much control over the functioning of our bodies (and immune system). For another example, consider the case of Mr. Wright as reported by Dr. Bruno Klopfer: Mr. Wright had a generalized far advanced malignancy involving the lymph nodes, lymphosarcoma. The patient had tried every available form of medicine and his condition had hopelessly deteriorated to the point where he was bedridden and gasping for air. [The doctors] agreed that he had only a few days to live. Then the man heard about an experimental drug called Krebiozen, which was in the process of being tested. He insisted on being included in the experimental trials. His doctors, feeling he had nothing to lose and would soon be dead anyway, out of compassion greed to give him the experimental drug. To their amazement, the man's tumors soon began to shrink dramatically and he was discharged from the hospital. Two months later, the man read news accounts of the research on Krebiozen that reported serious doubts with the drug. Within a matter of days, the man's tumors had returned and were again threatening his life. His doctor cleverly convinced him that a new and more potent shipme nt had been received and proceeded to give him injections of plain water. His tumors once again began to shrink dramatically. He remained healthy for seven more months until another news report declared 'Nationwide AMA Tests Show Krebiozen to Be Worthless as a Cancer Treatment.' The man died within two days (4). One can see that the connection between the nervous system and the immune system is quite important, especially in the way that attitudes and emotions are processed by and can at the same time affect physiological or biochemical change.

Market segmentation Essay

Market segmentation is simply a modern marketing strategy in which the market for your customers are divided in various several groups and segments based on some major key factors such as demographic, geographic, psychological and behavioural factors. By dividing the market, the sellers that that try to deliver good value to their customers will be able to have better understanding of their target audience and thereby make their marketing more effective. Market segmentation also helps to make the three areas of marketing which are, mass marketing, product differentiated marketing and target marketing. Market segmentation helps all these marketing types to customize their markets. Marketing segmentation cannot be complete without considering the following variables that assist it in segmenting its consumer market. Demographic segmentation The demographic segmentation divides customers into segments based on demographic values such as age, gender, family size, family life cycle, income, occupation, education, religion, race, generation, social class and nationality. It is often used for reason that the variables are easy to identify and measure. Age and life cycle segmentation The consumer’s needs and wants change with age. Therefore some companies uses age and life cycle segmentation, where age and the life cycle determine the marketing approach. Gender segmentation Gender segmentation is used to differentiate the needs and wants between men and women due to the fact that men and women have different attitudes towards a product. The gender segmentation are applied clothing, hairstyling, and cosmetics. Income segmentation Income segmentation divides the market into different income groups. It is used in automobiles, clothing, cosmetics, financial services and travel. Generation segmentation Each generation is influenced by times in which they grow, marketers market to a generation by using icons and images that is relatable according to the  generation Social class segmentation This type divides the customers according to their preference in cars, clothing, home furnishing, leisure. Although taste changes but many company design products for specific social classes. Geographic segmentation It divides customers into segments based on geographical areas such as nation, states, regions, countries. Psychographic segmentation This is derived from two principal types of customers: personality profiles and lifestyle profiles. Behavioural segmentation It is based on customer’s attitude toward, use of, or response to a product and they are divided further into various variables like occasion, benefits, user status, usage rate, buyer-readiness stage, loyalty status and attitude. 2) ADVANTAGES OF ADOPTING MARKET SEGMENTATION The use of market segmentation and why it will perform better than a business that does not adopt it are listed as follows: It will help a firm to be able to separate its customers and be able to reach profitable customers in supplying value and better customer’s relationship which in return will bring profitable value back to the firm. It will be able to help a firm to be knowledgeable on the type of product and market needed to produce for its customers. It will enhance the market structure of a firm in helping it locate new market and new profitable product for its firm. Smart enterprises use segmentation to continually monitor, quantify, and qualify the changing customers, in part to stay ahead of the competition. Segmentation data provides organizations with information to develop timely goods and services that profitably serve customers.

Free Essays on Pluralism

The dictionary defines pluralism as â€Å"a form of society in which the members of minority groups maintain their independent cultural traditions.† Pluralism can also be described by the phrase the â€Å"melting pot,† in which a place where races, theories, and cultures are blended together. The United States of America is now a current melting pot and has been for a along time. Currently, the US has European, Mid-Eastern, African, Hispanic, Asian and Native Americans. However to understand the current pluralistic United States of America, you must understand the when the pluralistic idea came to be. By the end of the 19th century, the migration of millions of immigrants from Eastern Europe, Southern Europe and Asia migrated to the United States. With millions of immigrants coming into America there was a large increase in urbanization. â€Å"In 1860, there had been 49 cities over 10,000 in population; by 1900 there were 645,† (www.expo98.msu.edu) Still, to some, pluralism presented a problem. There were some wanted to return to the less difficult time of the early nation by stopping immigration, limiting the rights of minorities, and declining the demands of women for an equal rights as men. Throughout history, some Americans, not all, have believed that America should rid the US of these aliens, foreigners, and immigrants. Usually, it was whoever the US was fighting with, that was who the public wanted to rid the US of. For example, when the Japanese attacked the US in Pearl Harbor, all the Japanese-Americans were ripped from their home and sent to refugee camps. They were believed to be spies. Most of these Japanese- Americans were not involved in political happenings, they were born in the United States of America and were American citizens, yet they were treated horribly. However, the idea of pluralism and for what America stands for freedom were gone and their rights lost. Since the September 11 attacks, people have been afr... Free Essays on Pluralism Free Essays on Pluralism The dictionary defines pluralism as â€Å"a form of society in which the members of minority groups maintain their independent cultural traditions.† Pluralism can also be described by the phrase the â€Å"melting pot,† in which a place where races, theories, and cultures are blended together. The United States of America is now a current melting pot and has been for a along time. Currently, the US has European, Mid-Eastern, African, Hispanic, Asian and Native Americans. However to understand the current pluralistic United States of America, you must understand the when the pluralistic idea came to be. By the end of the 19th century, the migration of millions of immigrants from Eastern Europe, Southern Europe and Asia migrated to the United States. With millions of immigrants coming into America there was a large increase in urbanization. â€Å"In 1860, there had been 49 cities over 10,000 in population; by 1900 there were 645,† (www.expo98.msu.edu) Still, to some, pluralism presented a problem. There were some wanted to return to the less difficult time of the early nation by stopping immigration, limiting the rights of minorities, and declining the demands of women for an equal rights as men. Throughout history, some Americans, not all, have believed that America should rid the US of these aliens, foreigners, and immigrants. Usually, it was whoever the US was fighting with, that was who the public wanted to rid the US of. For example, when the Japanese attacked the US in Pearl Harbor, all the Japanese-Americans were ripped from their home and sent to refugee camps. They were believed to be spies. Most of these Japanese- Americans were not involved in political happenings, they were born in the United States of America and were American citizens, yet they were treated horribly. However, the idea of pluralism and for what America stands for freedom were gone and their rights lost. Since the September 11 attacks, people have been afr...